Contributions of Social Psychology Research

The Crowd Looking at the Clock by Ms. Abitibi
The Crowd Looking at the Clock by Ms. Abitibi

Social psychology is the study of individuals within groups, or as they are affected by others. So, while groups are important and often studied, it is really the individual who ultimately receives the focus. It is different from other subdisciplines in that interpersonal relationships are taken into account. In other words, people’s behaviors, thoughts, and emotions are affected by their relationships to and with others. This differs from cognitive psychology, for example, because cognitive theorists typically are just looking at mental processes and trying to understand the basic nature of thought, without [much] regard to the influence that others have on cognition. I say “much” because social and cognitive psychology have had a long relationship so there is some overlap between the two.

Social psychology is different from behaviorism in that social psychologists look at underlying cognitive processes and behaviorists do not. Although, they are similar in that both look at external influences on behavior (after all, behaviorism is that all behavior is learned from others). So, really the biggest difference between social psychology and all other subdisciplines of experimental psychology is the focus on self and other influences on affect, behavior, and cognition.

These three main components of social psychology—affect, behavior, and cognition—are all areas of psychology where social psychology has provided key and keen insights. One aspect of the uniqueness of social psychological research is how often researchers get surprising results from their studies. First, I’ll address the insights we’ve gained from social psychology about affect (i.e., emotion), behavior, and cognition. Continue reading “Contributions of Social Psychology Research”